MARKETING MANAGER JOB POST
Marketing Manager – Google Adwords and YouTube Ads
We are a small company with 160% growth year over year. We give each team member frequent bonuses and raises as we grow. We have a progressive company culture and provide our team extensive training on the latest marketing techniques.
We are a rapidly growing eCommerce chess DVD site in business for over 5 years working with remote teams. We operate a team of 10+ remote employees and are establishing a new global HQ office in Mexico City.
This position will start on a part-time basis with the opportunity to transition to full-time after a 4-6 week trial period.
We are a very dynamic small company and this role reflects our flexibility. The below qualifications are not absolute requirements for this job opening. We are looking for a mid to senior level marketer who can help us capitalize on opportunities for scalable growth in several areas of our business.
THE IDEAL CANDIDATE WILL:
*Raise iChess revenue by increasing traffic and/or conversion rates.
*Independently design and implement PPC marketing campaigns to acquire cold traffic and re-target warm traffic via Google Adwords and YouTube Ads platforms.
*Identify opportunities to improve the:
-front of our customer lifecycle funnel – capturing leads, email addresses
-middle of our funnel – converting these interested leads into purchasing clients
-back of our funnel – following up with these clients to cross-sell and upsell them
*Create and implement the marketing material to make these changes and improvements.
*Think of suggestions for our design team to improve our main landing pages to improve conversion rates.
-HTML and other development skills NOT required
*Intermediate command of spoken and written English.
*Google Adwords and YouTube Ads campaign design, implementation, and analytics
*Landing page design and basic graphic design
*CRO and SEO
*Copywriting and E-mail Marketing
*Wordpress, WooCommerce, LeadPages, and Infusionsoft
*Experience working with remote teams
*A love of chess!